Sveinn Birkir Björnsson has been orchestrating the Inspired by Iceland campaign for Visit Iceland since 2011. He created the Icelandverse, and revolutionized you inbox by allowing you to Outhorse your email.
During the session, we will be uncovering how AI can be a crucial tool in understanding consumer interests and intentions. How can we leverage AI and data to develop personalised travel solutions? How is travellers' behaviour shaping the emerging trends? What are the challenges faced by the industry while implementing AI solutions? How can we address these challenges and optimise the benefits of data? What can we achieve with AI solutions in the tourism sector? How is AI impacting the destinations?