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speaker
Digital Trends Analyst
Digital Tourism Think Tank
Ana has been with the Digital Tourism Think Tank since 2021. Ana is a champion when it comes to the use of design thinking and has set an unprecedented shift in the way in which we apply design to everyday tourism challenges. As the design facilitator on our hybrid and in-person workshops, Ana knows how to create an engaging space to explore trends, ideas and challenges through collaborative methods.
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During this ideation workshop, we'll collectively work towards redefining how destinations can be transformed to ensure that everyone's needs are considered and incorporated into the destination's future vision by applying design methods.
Time to prototype solutions! During this workshop, we will be putting design methods to work in order to redefine how digital service could look in the tourism industry in the future. What might customer experiences look like in 2050 in light of technological advances?
Data is becoming increasingly central to tourism strategies, both for destinations and for businesses. During this workshop, we'll be exploring how we can take our strategies to the next level by ideating how we can bring in different types of data and maximise their potential.
In this design-led workshop, we'll be ideating how place-based innovation can be fostered and furthered in our destinations, putting into action everything we'll be learning from the speakers in the session before. We'll be working with this key topic to spur economic development in destinations, focusing on how innovation can be considered from a point of view which merges in-destination experiences and brand image.
