Fireside Chat

Experimenting with Digital Technologies: Becoming a Smart Destination

4:30 pm
June 9, 2022
Design Offices: Media Park
Session Description

During this discussion, we will be gaining an insight on how destinations are experimenting with digital technologies and using it as a competitive advantage to attract travellers. How can we exploit the latest digital trends to influence the consumers' perception of the destination? How can the process of becoming a smart destination create an impact on the destination's image and the community? What are the factors that accelerate the process of becoming a smart destination? How can small DMO teams demonstrate significant impact?